Hi, I'm Baber Parweez

~Lead Full-Stack Developer & Solutions Architect|Helping Provide AI & Cloud-Based Digital Solutions~

Baber Parweez

About Me

I'm a passionate and creative Lead Full-Stack Developer & Solutions Architect with over a decade of hands-on experience. I specialise in building robust, scalable web applications and integrating cutting-edge technologies like headless CMS, cloud and generative AI. My focus is on delivering clean, high-performance solutions tailored to each client's unique needs. I thrive on solving complex challenges, collaborating with teams, and turning ideas into polished digital products—always with a commitment to quality, reliability, and client success.

Skills & Technologies

AI & Analytics

AI Integrations A/B Testing ChatGPT Claude Gemini GA4 & GTM New Relic Semrush

Languages & Scripting

HTML CSS JavaScript TypeScript PHP Python SCSS

Frameworks & Libraries

React Next.js AstroJS Node.js Vite jQuery Laravel Bootstrap Tailwind

CMS & Platforms

Contentful Drupal HubSpot WordPress Webflow

Cloud & DevOps

AWS Azure Google Cloud Platform CI/CD Docker & Kubernetes Serverless SAM Terraform

Data & APIs

MySQL GraphQL REST API

Design & Collaboration

Adobe Suite Figma Git BitBucket GitHub Workflows

Marketing, Automation & Testing

HubSpot Eloqua Pardot ConvertFlow n8n Zapier

Projects

Contentful SEO Companion

Contentful SEO Companion

Built an AI-powered SEO companion app for Contentful CMS using the Gemini API, providing real-time SEO scoring, feedback, and suggestions. Integrated Semrush for advanced keyword analysis and competitor insights.

Globalization Partners

Globalization Partners

Implemented a headless CMS architecture using Contentful and AstroJS, integrated multiple APIs, and set up AWS serverless infrastructure to deliver a seamless, scalable user experience.

Cancer Research UK / Cambridge Institute

Cancer Research UK / Cambridge Institute

Architected a custom WordPress theme for Cancer Research UK Cambridge Institute, designing bespoke ACF block layouts and tailored post types to streamline editorial workflows.

Elder

Elder

Engineered a bespoke WordPress theme for a UK-based financial services firm, leveraging Elementor and Astra to craft custom integrations that boosted site performance and user engagement.

PetPlan Pet IQ Quiz

PetPlan Pet IQ Quiz

Developed an interactive React quiz application for a leading pet insurance provider, connecting to back-end services to deliver dynamic pet IQ rankings and an engaging UX.

Madisons Fitness

Madisons Fitness

Crafted a custom Roots.io-based WordPress site for a premier fitness brand, utilising ACF blocks and Blade templates to enable flexible content management and rapid updates.

Relish Agency

Relish Agency

Constructed a modern, user-centric WordPress experience for a UK digital marketing agency, integrating a Roots.io theme optimised for performance and seamless client workflows.

All Curves

All Curves

Built an e-commerce platform for a Brazilian plus-size fashion retailer on WordPress, customising an Astra-based theme with WooCommerce extensions for a streamlined shopping experience.

Get In Touch


baberparweez@gmail.com